The Role of Big Data & Mobile in College Sports: Part 5

Measuring and Monetizing Social Media – The new world of technology and social media has opened a vast array of opportunities to create revenue generation and to better steward collegiate partnerships.

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Final Four Activation Gallery

If you read this blog, there’s a good chance you also follow J.W. Cannon (@cannonjw) on Twitter and/or Instagram. He was out at the Final Four in Indianapolis the past few days and took a lot of great photos that really highlight all the partner activation taking place around the event. He was nice enough to let me share all of those photos here with you!

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Sports Response to Indiana’s Religious Freedom Bill

With all of the recent controversy around the signing of the Religious Freedom Restoration Bill (SB 101) in Indiana and it’s potential impact on sports business in the state of Indiana, I’ve put together this simple post to track the major statement and responses from sports-related organizations.

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