Secondary Market Ticket Prices During 2015-16 Bowl Season

With the first of the 2015 college football bowls set to kick off on Saturday, December 19, it will be the start of more than 30 final games to end the season. As there’s differing locations and schools participating in these bowls, obviously there is varying demand among fans for tickets.

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Lessons from the New Kyle Field

The long awaited opening of the redeveloped Kyle Field is almost here. On Saturday, Texas A&M University will unveil the largest redevelopment project in the history of college sports and the largest stadium in the SEC. It’s the people that transform any stadium from a building to a place, and on Saturday, it will be a place Aggies are going to be proud to call their own.

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Avoid Mixed Messages Around Dynamic Pricing

On Friday, July 31st, I received an email from a particular college athletic department (left anonymous below) encouraging me to buy season tickets. The value proposition highlighted in the subject line as to why I should buy immediately was “Beat Dynamic Pricing- Purchase XXX Season Tickets Today.”

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