Taking a Closer Look at the J.D. Power NFL Survey

Yesterday you may have seen an article by Darren Rovell on ESPN making the rounds with the headline “Survey: Protests top reason NFL ratings dipped”. Rather than focus on the headline, let’s take a closer look at the study itself and we can see how else this article could have been positioned, along with some potential challenges around the actual survey results.

Read more

Infographic Friday: Leaders Need to Know Facts About Sports Business

It’s time for another edition of Infographic Friday. Today’s content comes to us from Leaders in Sport who put together this interesting set of 26 “need to know” facts about sports business. It covers everything from industry revenue numbers, social media trends, television ratings, sponsorship spending, eSports and more.

Read more

Trends and Thoughts on Sports TV Viewership

If you keep up on the various sports blogs and media outlets, including The Business Of Sports, you surely read a lot about modeling, predictive analytics, the use of CRM systems, and the overall infusion of statistical analysis within the industry. And for good reason; ticket revenue is one of the major sources of revenue for any type of sports or live event.

Read more