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michael said on October 11th, 2011 at 6:30 pm

So a ticket to a Rams game is worth $10? I am sure the season ticket holders must be tickled pink.

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Russell Scibetti said on October 12th, 2011 at 9:27 am

That can be a valid concern, but I think that fear can get exaggerated to the point where it limits teams from maximizing an opportunity. In this case, they are not selling a ticket for just $10 – they are selling a package for $80. In addition, these tickets are probably in the upper level of the building (maybe in a non-STH location altogether) and are more like a group ticket purchase, which is usually discounted below the STH price anyway.