Black Friday and Cyber Monday

We are at the tail end of the busiest retail shopping period of the year! Your customers and fans are spending money left and right. How has your team gotten into the buying frenzy? I’ve included several email marketing examples that I have seen this year. You can see that teams and leagues are leveraging this shopping weekend to move tickets and merchandise (granted, merchandise offers seem to be more common). Tactics range from simple discounts to holiday packages to free shipping.

Black Friday – Atlanta Thrashers:

Holiday Savings – Oakland Raiders / The Raider Image:

Cyber Monday – Orlando Magic:

Black Friday – MLS Shop:

Black Friday – Nashville Predators:

Cyber Monday – Buffalo Sabres:

Cyber Monday – NHL Shop:

Cyber Monday – New York Yankees (most MLB teams will have the same offer via MLBAM):

Cyber Monday – Philadelphia Flyers

Cyber Monday – Colorado Avalanche:

Cyber Monday – Arizona State Sun Devils:

Cyber Monday – Orlando Magic:

3 thoughts on “Black Friday and Cyber Monday

  • November 29, 2010 at 3:20 pm
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    Russell: When are you going to let me write a guest column? I would like to pen a column about how Thursday night would be a great time for the Cavaliers to have a “10 Cent Beer Night” to welcome LeBron back to Cleveland. Thoughts?

  • Pingback: My Cyber Monday | Briana Ford

  • November 29, 2010 at 8:11 pm
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    Eric – you are welcome to write a guest post anytime you like!

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