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Katie said on April 8th, 2010 at 12:21 pm

Hey Amanda – great stuff.

In the above article you say “Duke squeaked by Baylor”. In fact it was Butler University… (My hometown team so I’m partial!)

Thanks!
Katie

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Amanda Miller said on April 8th, 2010 at 12:28 pm

Thank you for catching that. It’s been fixed!

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CaptFamous said on April 9th, 2010 at 10:17 am

I think this topic really requires us to ask why fans watch sports, and specifically, to break down the differences between why different groups of fans watch different sports. What is it that makes college basketball so popular, when professional players are unquestionably more skilled? What is the difference in appeal between watching a professional and amateur sports? How much do adults care about the athletes as people, compared to children? Specifically for this case, what do women look for in their sports teams, compared to men? Marketing opportunities are entirely dependent on who the audience is, and what they want.

If you’re right about women’s fans being more invested in their team, it may be because they’re watching sports for different reasons, and that may be related to the level of connection they’re seeking to the players. It also may be true that women’s BB is not providing what it is that men’s BB fans look for when they watch sports, and it could save WBB organizers a considerable amount of time and money to acknowledge this.

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Shenae green said on May 6th, 2010 at 12:56 am

i have written a similar paper but you showed what the men basketball team NCAA made in revenue and showed what it cost for the womens championship not what they made and Geno Auriemma on numerous accounts turned down the NCAA men as well as the NBA because he believes in the women he coaches.From a business standpoint they want him and Pat Summitt to stay female coaches to increase viewership for women sports.