News and opinions on the business side of sports
30
Apr
Tweet Geolocation is definitely a hot topic in social media, and as such, is starting to make its ways into the sports marketing landscape. The idea that you can proactively target and communicate with people based on their exact or relative location is a very appealing thought. Right now, all sports organizations practice based forms [...]
29
Apr
Tweet Today’s blog post will be a little different than most. For one, it includes a giveaway! As a blogger, I was privileged to receive an advanced copy of Tony Hsieh’s ‘Delivering Happiness‘ which won’t officially be released until June 7. To my surprise, when I got the package, it also included an extra book for [...]
28
Apr
Tweet I wanted to remind everyone that the next The Business Of Sports – New York Networking event is just one week away, on Wednesday, May 5 from 6:30 to 9:30PM at Slattery’s Midtown Pub (8 East 36th St). As always, the event is completely free to attend. Our last event had over 150 attendees, [...]
27
Apr
Tweet Today’s post is courtesy of guest blogger Jude Russo Caserta. Originally every five years and now every ten each NCAA school must complete a self-study of their athletic department followed by an on-site visit from peer institutions to verify they are in compliance with Title IX. This hugely symbolic exercise is one of the [...]
23
Apr
Tweet Let me throw some numbers at you: 68 (teams), 14 (years), 10.8 (billion dollars). The NCAA announced today that the 2011 Men’s basketball tournament will expand not to 96 teams, not to 80 teams, but to 68 teams, an increase of just three over the 2010 tournament. Last Friday, during our live chat here on [...]
21
Apr
Tweet So your team has made the playoffs – excellent! This is what your sales and marketing staff has been waiting for. Time to capitalize on it, sell those playoff tickets and rake in the cash. But wait a second…we’re not sold out? People aren’t knocking down the doors for seats? We sold out the [...]
19
Apr
Tweet I’m excited to announce the nominees for the 2010 The Business of Sports Awards! Every spring, we will take a look back to reward the best content and contributors from the sports business community over the past year. Unlike other sports business awards that recognize the people working within specific organizations, the goal for [...]
16
Apr
Tweet Our next SportsBiz Live Chat is scheduled for today, Friday, April 16 at 1:00pm EDT (10:00am PDT). Jump into the live chat below! SportsBiz Friday Chat – April 16, 2010 Click Here to open in a new window View our archive of previous live chats below: Friday, February 26, 2010 – #SportsBiz Friday [...]
15
Apr
Tweet Today’s post is courtesy of guest blogger Deandra Duggans and was originally published on her blog at sportsandalatte.wordpress.com. You may or may not have seen “Logorama,” the short film that took home an Oscar earlier this year for “Best Animated Short Film.” It’s a film that explores the way that logos are increasingly embedded [...]
14
Apr
Tweet I have a few quick announcements to share with our readers. – Our next New York sports business networking event is scheduled for Wednesday, May 5 from 6:30 to 9:30 PM. As always, the event is free to attend. Our only rule is no resumes – bring plenty of business cards and good conversation. [...]
