Comments on: SportsBiz Tweets from MSG http://www.thebusinessofsports.com/2009/12/15/sportsbiz-tweets-from-msg/ News and opinions on the business side of sports Wed, 08 Feb 2012 01:41:05 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Russell Scibetti http://www.thebusinessofsports.com/2009/12/15/sportsbiz-tweets-from-msg/comment-page-1/#comment-26929 Russell Scibetti Thu, 17 Dec 2009 14:12:08 +0000 http://www.thebusinessofsports.com/?p=2469#comment-26929 Geoff, Thanks for the kind words. I have seen the "member" approach in Europe as well. I think that term does carry more value than "subscriber" does. I think most US consumers are just used to the idea of season tickets and being a season ticket holder. -Russell Geoff,

Thanks for the kind words. I have seen the “member” approach in Europe as well. I think that term does carry more value than “subscriber” does. I think most US consumers are just used to the idea of season tickets and being a season ticket holder.

-Russell

]]> By: Geoff S http://www.thebusinessofsports.com/2009/12/15/sportsbiz-tweets-from-msg/comment-page-1/#comment-26078 Geoff S Tue, 15 Dec 2009 20:47:04 +0000 http://www.thebusinessofsports.com/?p=2469#comment-26078 Russell, I'm a new follower of your blog and have enjoyed what I've read so far. Your tweet on the term "subscriber" was interesting. I'm currently in Australia and season ticket holders/subscribers down here are refered to as members and you purchase a membership to the club/team. Certainly the term member evokes a larger sense of commitment and ownership. Anyways, keep the posts coming. Geoff Russell,

I’m a new follower of your blog and have enjoyed what I’ve read so far.

Your tweet on the term “subscriber” was interesting. I’m currently in Australia and season ticket holders/subscribers down here are refered to as members and you purchase a membership to the club/team. Certainly the term member evokes a larger sense of commitment and ownership.

Anyways, keep the posts coming.

Geoff

]]>