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Mike Mahoney said on June 26th, 2009 at 1:12 pm

Joshua, thanks for being on the lookout and thanks to Russell for posting.

Its amazing how you notice all this stuff once you are involved in the business. Great detail. EA sounds like it is in the zone here lately. Thanks again!

Brittany Lane said on June 26th, 2009 at 3:38 pm

Thanks for the recap! It does sound like EA Sports really leveraged their sponsorship.

Joshua Duboff said on June 27th, 2009 at 12:41 am

EA Sports has been in the zone lately. It will be interesting to see if and what they do with the NBA Summer Camps.