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Paul Nicholson said on May 19th, 2009 at 9:15 am

Wow. We had 100 people turn up at our TweetUp in Nashville. It wasn’t at the NHL store, didn’t have free food, and got zero media coverage from local or national outlets.

Yeah… Nashville’s clearly not a hockey market…

Russell Scibetti said on May 19th, 2009 at 1:13 pm

Paul – Thanks for the comment – I’ve updated the interview with some details that were left out originally, and we made sure to mention the Nashville event. Thanks!

Chris Nadeau said on May 19th, 2009 at 8:26 pm

Great post and recap on the NHL Tweetup success. It will only get better and Dani will be a big part of that.


[…] break the ice (pun intended) and these gathers have helped show the NHL the power and potential of social media to turn "casual" fans into passionate ones. You can follow her on @dani3boyz and […]