Here are my recommendations and quick picks for this week: Book: License to Deal by Jerry Crasnick - This book is more of a fun read than anything else, but it does give the reader a unique look at the world of being a sports agent.  Crasnick follows around Matt Sosnick, who runs a small agency [...]

Continue reading...

Are you looking for a good way to grow your potential fan base? Is your team having trouble getting people to attend a game for the first time?  This can be the case for many newer franchises that don’t have a lot of brand loyalty, teams in tough markets, or teams in more “secondary” leagues (minor [...]

Continue reading...

I am working on a future post called “Death to Distance” regarding how many opportunities team have to reach out to and generate revenue from fans that aren’t local to the area.  However, I’d first like to talk about one way that teams make mistakes in dealing with their long distance fans. In my attempts [...]

Continue reading...

There are some great storylines in this year’s MLB playoffs.  We’ve had the continued disappointment of the Chicago Cubs, the revival of the Los Angeles Dodgers, the continued success of the Boston Red Sox, and the surprising presence of the Tampa Bay Rays.  But there is a dark lining to this puffy white cloud – [...]

Continue reading...

Here are my recommendations and quick picks for this week: Book: The Business of Sports by Scott Rosner and Kenneth Shropshire - I used this book as part of a class at Arizona State, and it’s a great reference for anyone looking to learn more about sports business.  The book covers a wide range of topics, [...]

Continue reading...

I received an email yesterday announcing the launch of NHL GameCenter LIVE, the NHL’s new online streaming media service that will broadcast all of this season’s game live (hence the name).  The service seems to be modeled after MLB.tv, with a subscription costing $19.95 per month (this is an initial promotional price), and potential blackout [...]

Continue reading...

One of the most popular pages on any team’s website is the schedule page.  This make sense – your fans want to know when and where you are playing, so they can either go to the game or watch at home.  But what if your fans are really busy, and don’t have the time to [...]

Continue reading...

Two of my former classmates from the Arizona State Sports Business MBA program have started a cheerleading-focused web business called Sideline Star.  I think the business has a lot of potential, so I asked Leslie Reedy (one of the co-founders) to tell us a bit more about the site: While some may argue that cheerleading should [...]

Continue reading...

Here are my recommendations and quick picks for this week: Book: Bleachers by John Grisham – This may not be a business book, but it is my favorite sports fiction book.  The story revolves around the passing of a legendary local high school football coach, and people coming back together to celebrate his life, even [...]

Continue reading...

Are you looking for a unique way to drive interest in your products, whether they be collectibles, merchandise, tickets, or anything else?  Take a look at the website Woot.com.  Woot sells a fixed quantity of a single gadget every day, posting a new item for sale every night at midnight.  They also have two spinoff [...]

Continue reading...